Roku has plans to put video ads on the home screen, the company confirmed in a recent earnings call. Ads have become a huge part of virtually every smart TV platform at this point, but how they show ...

Owners of smart TVs and streaming sticks running Roku OS are already subject to video advertisements on the home screen. Now, Roku is testing what it might look like if it took things a step further ...

Xumo, a streaming platform joint venture between Comcast and Charter Communications, has released a report that highlights the power of connected TV (CTV) home screen ads to drive measurable business ...

Right now, if you live in the U.S. and you're familiar with lock screen ads, it's probably from your e-reader, your PC, or maybe even your refrigerator. Plenty of devices with screens in them like to ...

Reports are coming in that Roku may be experimenting with pause-screen ads. The ads are reportedly appearing even if the user has an ad-free subscription. These ads appear as static images that show ...

Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen ...