Adidas and JJJJound have launched a new campaign starring Portuguese soccer legend José Mourinho. Campaign imagery shows Mourinho modeling a sleek black tracksuit and Sambas from the second ...

An Adidas campaign for Pride 2023 has gained considerable backlash after featuring male-presenting models wearing women’s swimsuits. Now, many people have defended the brand, amidst a wave of ...

A Swedish model spoke out on social media about receiving rape threats for showing off her leg hair in a new Adidas ad. “My photo from the @adidasoriginals superstar campaign got a lot of nasty ...

The recent adidas Stan Smith Primeknit release proved that adidas isn't shy about introducing new technology to archival models. The brand will continue with those introductions on models like the ...

The driving force behind the success of the Yeezy and Ultra Boosts, Boost cushioning will soon make its debut on classic adidas models. First to surface is the adidas EQT Running Support '93, which ...

Adidas is in hot water after using what appears to be a biologically male model to advertise a women’s one-piece swimsuit for its Pride Month collection. It’s unclear how the model chooses to identify ...

Nostalgia is strong among basketball fans and sneakerheads. Even shoes that were once panned have slowly become grails in the footwear world. Look no further than Los Angeles Lakers legend Kobe Bryant ...

Sportswear brand Adidas is facing criticism over its model for one of its swimsuits. On Wednesday, conservative author Oli London tweeted a screen shot from Adidas’ website of its “pride swimsuit.” ...

Marking a brand new chapter in the Equipment series, Adidas Originals presents the first installment of EQT sneakers for 2017. Pushing the evolution of the EQT series further than ever before, Adidas ...

Adidas traces its history back to 1924, when founder Adi Dassler started a shoe company in Germany. Running shoes, specifically running shoes for women, are where the fledgling brand first found ...

Considered one of Adidas’ most iconic sneakers, it’s hard to escape the cultural relevance of the Superstar sneaker. Over the years, we’ve seen the Adidas Superstar remade in various ways, while still ...