Everyone knows that having good posture while sitting is important, but not all of us have the resources (or the generous office managers) to afford quality chairs that support our backs. I’ve been ...
Sandbridge Capital has acquired a minority stake in BackJoy Orthotics. No financial terms were disclosed. In addition to this investment, Ken Suslow, a managing partner at Sandbridge, has been added ...
Boulder-based BackJoy’s goal of building a “24-hour bubble of postural protection” recently received a multimillion-dollar shot in the arm. The burgeoning BackJoy, a maker of seats, shoes, pillows and ...
STUDIO CITY (CBS/KCAL) — Have back pain? The first and only back "orthotic" might be able to relieve that. Bing Howenstein, President of Backjoy, visited the KCAL9 studios on Tuesday to talk about the ...
Three hours into an eight-hour train ride, I'm wondering "Why doesn't my back hurt?" I'm sitting on the answer, called the BackJoy, a portable orthotic device that helps straighten sitting posture and ...
BOSTON — BackJoy Orthotics, a newcomer to NACDS Marketplace, is showing retailers its patented orthotic support device, the BackJoy. Retailing for just $39.95, the BackJoy is a special orthotic ...
Bing Howenstein isn’t a doctor. In fact, he has spent the majority of his professional career producing movies. Yet, Howenstein has turned BackJoy Orthotics, which sells a plastic cradle designed to ...
BackJoy was launching its StandRight Footwear collection and wanted to create an eye-catching and fashionable invitation card. Because this was BackJoy’s first footwear collection, a fashion shot ...
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