A brand is more quantifiable than we think. In his new Promotion Fix column, Samuel Scott uses an outdoor campaign for a new vegan cheese to show an example of how to build a strong one and why OOH ...

“Pharma cheese” isn’t some novel dairy concoction, but instead one New York ad agency’s parody of the lackluster work in the industry. To recruit innovative and unique pharma ad industry thinkers, ...

NAMED LEAGUE MVP. MILWAUKEE CHEESE MARKET WILL BE FEATURED IN A SUPER BOWL COMMERCIAL FOR GOOGLE ON SUNDAY. IN THE AD, THE OWNER OF WISCONSIN CHEESE MART DESCRIBES HOW HE USES ARTIFICIAL INTELLIGENCE ...

TV and VOD ads for Philadelphia Cream Cheese and Volkswagen’s electric eGolf have become the first ads to be banned in the U.K. for supposedly violating new Advertising Standards Authority rules ...

A Google ad campaign showcasing how small businesses use its AI instead reminded many that the technology makes up facts when it included a wrong statistic about Gouda cheese. The now-corrected ad ...

A U.S. consumer advocacy group has filed a complaint against food and beverage major Kraft Heinz Co for disparaging healthy foods including broccoli, salmon and tofu in its advertisements from recent ...

Kraft Mac & Cheese’s attempt at being a bit frisky by suggesting its fans “send noods” vanished soon after some parents expressed their displeasure over the play on words. The campaign was a quick, ...

On Monday, Kraft Foods made a pretty huge announcement: They will be removing preservatives and synthetic food colorings from their notoriously neon Original Macaroni & Cheese product. Starting next ...

A television ad featuring two dads forgetting their babies on a conveyor belt and another showing men in adventurous activities while a woman sits next to a stroller have been banned in the U.K. for ...

The Center for Science in the Public Interest is publicly calling out Kraft Heinz for ads that use humor to suggest parents should smother broccoli in cheese, bribe kids with fries, or replace some ...