That Coinbase ad involving a bouncing QR code? A week after its much-discussed Super Bowl appearance, it’s still generating talk (not all of it good). Most recently, Inc. noted that QR codes are ...
Less is more for Coinbase Global Inc., the largest cryptocurrency exchange in the U.S. The company debuted a new commercial during Super Bowl LVI that didn’t bear much resemblance to any of its ...
Any U.S. marketer who doubted the power of the QR code is eating their lunch after the Super Bowl. In just one night, with the help of a 60-second spot that featured nothing more than a bouncing QR ...
Coinbase, one of the most popular cryptocurrency exchange platforms, raised the bar for unconventional Super Bowl ads -- and it was met with mixed reviews. Super Bowl ads -- which are notoriously ...
Every Super Bowl is defined by its commercials, and this year, one of the clips that had everyone talking was predictably related to cryptocurrency exchange. Coinbase's 60-second spot was simple. A ...
The bouncing ad, reminiscent of DVD player logos, allowed viewers to scan the code, taking them to a cryptocurrency website offer. CNET editor Gael Fashingbauer Cooper, a journalist and pop-culture ...
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