Think back on the last party you attended. Perhaps you enjoy sitting around an impeccably decorated living room and sipping glasses of cold, frosty beer poured by a nattily attired waitress named ...

Heineken has launched a 5L Draught Home Bar Package in Malaysia, letting people pour pub-style draught beer at home just in ...

Keg Party! Heineken's Draughtkeg brings the bar a little closer to home, with what is essentially an all in one version of a pub cellar. The keg contains a CO2 cylinder, which will keep the beer ...

Heineken has lined up a five-litre draught keg for its Dos Equis lager brand as it looks to appeal to drinkers at home in the US market. The company said yesterday the keg format will be available in ...

Heineken's pursuit of a revolutionary container was enough to drive anybody to drink. In 1997 engineer Harold Vlooswijk, 28 and a new arrival in Heineken' s research lab, was picked to help with what ...

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Heineken is brewing up a strategic mixture of mobile and draft technology to help the brand grab the attention of craft beer fans and drive sales. BrewLock, a 20-liter, single-use plastic container, ...

(Bloomberg) — As American consumers seek quality over quantity in their beer, the world’s two biggest brewers are locked in a legal battle over the quest to serve a fresh-tapped taste in every mug.

You guys, I’m so into mini-kegs right now. I got one for a total rager my wife and I threw for our families on the Fourth of July. Well, maybe it wasn’t so much a full-on rager, but it definitely was ...

L to R: Heineken Country Manager Kenya Michael Mbungu, Junior Brand Manager Edwin Macharia and Brand Ambassador Irene Kiende during the launch On 27th March, Heineken East Africa launched its latest ...