For more than half a century, Mr. Softee has been as synonymous with New York summers as open fire hydrants, its blue and white trucks and instantly recognizable jingle enticing children in Washington ...

The biggest revelation from yesterday's City Counil hearing on the noise ban was that even Mr. Softee owner James Conway Jr. thinks the Mr. Softee song is annoying! He told the City Council, "I have ...

When that familiar jingle echoes down your street, there’s no mistaking it — the ice cream truck is coming. In New Jersey, most people picture a Mister Softee truck, its grinning cone mascot ...

An ice-cream man whose Mr. Softee truck was parked across the street from an intermediate school in Jamaica, Queens was arrested yesterday for allegedly selling drugs in addition to frozen treats.

MANHATTAN (CN) - Twenty-two unlicensed Mr. Softee trucks are prowling the streets of New York, the company claims in a federal lawsuit against four former franchisees. Mister Softee sued four former ...

Monday night on Curb Your Enthusiasm, Larry David tells his psychologist about a traumatic incident involving his much younger self, strip poker, and the inside of a Mr. Softee soft-serve ice cream ...

The union that represents Philadelphia police officers handed out "Mister Softee" ice cream in front of the district attorney's office last week in an effort to point out prosecutorial policies it ...

Just under a year ago, Capital Wave Forecast Editor Shah Gilani said it was time to buy Microsoft Corp. (NasdaqGS: MSFT). It was a surprising call. The once-great software giant had become a moribund ...