Last year marked the 75th anniversary of Puma, one of the world’s largest sportswear brands and one-half of one of the most interesting sibling rivalries you’ll ever learn about. The Dassler brothers’ ...

Decades ago in Germany, a dispute between the Dassler Brothers famously led to the splitting of their shared shoe factory and the creation of two rival companies — Adidas and Puma — that still stand ...

Runners and revvers unite for a power collab designed to carry Husqvarna’s brand aesthetic to sidewalks, treadmills and bike events around the globe – and it’s all thanks to Husqvarna’s recent ...