SWOT stands for strengths, weaknesses, opportunities and threats. A SWOT analysis of your business can help you prepare for what lies ahead by planning to address each of the four areas systematically ...

A strength, weakness, opportunity and threat (SWOT) analysis is a common tool for assessing your company's strategy. It provides leaders a new perspective on what the organization does well, where its ...

A SWOT analysis is a tool that business leaders use to identify strengths, weaknesses, opportunities and threats. Helpful in goal setting and strategic planning, a SWOT analysis can help assess the ...

Mary Hall is a editor for Investopedia's Advisor Insights, in addition to being the editor of several books and doctoral papers. Mary received her bachelor's in English from Kent State University with ...