The sport generates nearly $200 million a year for the area economy, according to a report that urges planners to protect ...

A recent low tide allows a visitor to Pleasure Point an opportunity to stroll along the shoreline near 36th Avenue. According to multiple sources, Pleasure Point, located along the Monterey Bay ...

Walking along Santa Cruz’s East or West Cliff Drive, beyond the ocean spray and steep cliff walls, you'll most likely find dozens of wetsuit-clad surfers straddling their boards waiting for the next ...

Swellcycle’s zero-waste approach combats what’s known as the “surfer’s paradox,” in which surfers, who are often avid ...

This spring quarter, UC Santa Cruz Humanities students immersed themselves in the story of three Hawaiian princes who introduced surfing to the United States in the late 19th century, using Santa Cruz ...

SANTA CRUZ — When room ran out in his car, Bob “Doc” Scott bought a 15-seat bus and told all the young Santa Cruz surfing “groms” he could find to pile in. But they weren’t headed to campus. The local ...

An iconic surf shop in Santa Cruz County says it is closing one of its four locations. O'Neill Surf Shop told KSBW 8 that they will be permanently shutting down their downtown Santa Cruz location. The ...

Coffee in hand, Santa Cruz? We've got the latest town updates for you. Keep reading to stay in the loop. ☕️️ In today's newsletter: Also on today's calendar: West Cliff Holiday Outdoor Market ...

Santa Cruz surfing legend Peter Mel, who turns 55 on Nov. 24, was among those honored Wednesday with invitations to compete in the 2024-25 The Eddie Aikau Big Wave Invitational, held at Waimea Bay, on ...

These 5 restaurants are the best in Santa Cruz, California, based on social media and magazine reviews, and are also ranked ...

TO 200 JOBY AIRCRAFT... VALUED AT APPROXIMATELY $1 BILLION DOLLARS. ## A PAIR OF SANTA CRUZ SURFERS WENT ON SHARK TANK TONIGHT TO TRY AND MAKE A DEAL... THEIR PITCH... A PRODUCT CALLED... "SURF SKULL" ...