In 2024, businesses spent nearly $200 billion on cardboard boxes. That enormous number becomes less surprising when put in the context of just how many packages were sent overall - which is more than ...

The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...

Today we’re thrilled to kick off a brand new series that explores a greener future for packaging design, brought to you by Eco Chick founder and green journalist Starre Vartan! Each year households in ...

Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...

As an e-commerce business owner, encouraging existing customers to repurchase is as important as attracting new buyers. Alex Schultz, Meta's CMO & VP of Analytics, says that if you have 20-30% of ...

In today’s competitive retail landscape, packaging has evolved far beyond its basic purpose of protection. It has become a ...