In today's hyperconnected world, social media has become a critical channel for businesses to understand consumers. While ...

Opinions expressed by Digital Journal contributors are their own. AI enables individuals to take their work to the next level. Generative AI lets them create conversations, new content, and innovative ...

Sentiment analysis — a technique that uses natural language processing (NLP), machine learning (ML) and AI to gauge emotions in customer interactions — has emerged as a powerful tool for uncovering ...