Y’all, 2024 has been 2024-ing! What a long decade this year has been—but thankfully end of year means some of our favorite beauty brands at Ulta Beauty are digging DEEP into their glitz and glamour ...

Overall, Ulta shoppers are loving this new mascara drop, giving it an average rating of 4.6 stars on Ulta's website.

Social media has been exposing various retail secrets, including those in the beauty industry. Ulta staffers have shared ...

When you think of the ‘90s, one of the first things that comes to mind is the iconic supermodels of the era and the unforgettable beauty looks they wore. For many of us, Naomi Campbell, in particular, ...

WandaVision fans, get ready to head to Ulta as there's now a makeup collection inspired by the Marvel TV show. The superhero Disney+ series has teamed up with the beauty retailer on an exclusive range ...

HOLMDEL, N.J. (CBS Local)-- A black woman says an employee at an Ulta Beauty store in New Jersey told her that her skin was "too dark for most colors in the store" after she arrived for a makeover.

Ulta Beauty continues to steadily grow its revenue and profits. The retailer has over 1,300 stores and operates in more than 300 Target outlets. Ulta is leveraging social media to attract Gen Z ...

The video was uploaded by TikTok user Angie (@angiefabianamejia) who showed herself doing “damages” at Ulta on a Sunday night. First up was lipstick which she pressed the wax against the trash can and ...

— Recommendations are independently chosen by Reviewed’s editors. Purchases you make through our links may earn us a commission. When it comes to beauty, you can always count on Ulta to make the ...

Christmas might be this week but Florida beauty lovers will get an extra holiday in April 2026. Here's where, when Ulta ...