Can an automotive ad that doesn’t mention or show any cars turn buyers on to the idea of dropping up to $80,000 on an electric vehicle? That's one of several questions raised by the debut of a new ...
In the ever-evolving world of advertising, where companies are constantly trying to outdo each other with the next big thing, Volvo has thrown a curveball in Saudi Arabia for a couple of reasons.
Auto brand Volvo is being celebrated for its recent "pro-life" ad after fellow luxury car brand Jaguar caused a social media firestorm this week with its rebrand that critics dubbed "woke." The nearly ...
Volvo Car Thailand and GreynJ United wanted to create a campaign that showed how electric cars can generate power while leaving zero emissions, and used the outdoor element as the central theme to a ...
The so-called Superset tech stack, on which carmaker Volvo is building its software-defined cars, is behind the company’s next launch. The ES90 electric vehicle, which is being unveiled on 5 March, ...
Volvo's Hakan Samuelsson believes an all-electric automotive landscape is only a matter of time. Almost exactly one year ago, Volvo walked back its original goal of 100-percent electric models by 2030 ...
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Volvo Car USA announces major upgrades and new models as part of its electric 2026 lineup
Volvo Car USA today announced details of its 2026 fully electric lineup, highlighted by major upgrades to the 2026 Volvo EX90 as well as the arrival of the EX30 Cross Country and Single Motor variants ...
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