Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

Today’s vehicles, including hybrid and electric, are more connected than ever. We may not be Jetson’s level yet (as much as we may have hoped), but contactless digital experiences have dramatically ...

SEATTLE, March 12, 2019 /PRNewswire/ -- Amperity today announced Lucky Brand is deploying its leading Customer Data and Identity Platform to help manage and unify the brand's first-party customer data ...

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Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More This article is part of a VB special issue. Read the full series here: ...

CDP expectations adjusted. Organizations need more realistic CDP expectations to align with their capabilities in unifying and activating customer data. Composable CDP strategy. The trend toward ...

Gartner recently released its first-ever Magic Quadrant for Customer Data Platforms—a true testament to the growth and maturity of CDPs. Although that was a major milestone, CDPs have been around for ...

We’ve heard the saying before: “You don’t get a second chance to make a first impression.” But even in our age of continuous connection–a time when modern technologies allow for 24/7 customer ...

Medialab, the independent UK media agency, has announced the appointment of Charlie Cocquelin as Head of Customer Data Strategy. In her role, Cocquelin will lead in the delivery of strategies that ...