More signature Nike sneakers will be available to customize with Pendleton fabric. The Air Max Lunar1, Air Max 1 Mid, and both High and Low iterations of the Air Force 1 will be making their way to ...

Why custom Nike gear is a winner for Nike's bottom line. Yet Nike seems to keep finding ways to impress customers and shareholders, making Nike a winning long-term play. One more reason is a new ...

Menswear label John Elliott has quickly become a favorite among sneakerheads. From its signature side-zip Villian hoodie to its slimmed-down sweatpants, the Los Angeles-based brand consistently comes ...

As new models like the Air Presto are added to the NIKEiD platform, the brand's making room by removing some of the most popular customization options, including the "Pony" uppers of the Air Max 90.

In a new interview with Sports Illustrated, Chris Paul admits that he's developed quite an obsession with NIKEiD and custom colorways. This isn't too much of a surprise, as we've seen him flex in ...

DJ Dimplez customizing his own Nikes.If you’ve been wanting to design custom kicks all your life, there hasn’t been a better time to be alive. In case you didn’t know, NIKEiD launched in South Africa ...

NBA 2K13's shoe creator can be used to design and then order your very own set of custom sneakers. In a report on NBA 2K13's avalanche of new features, IGN revealed the sim's integration with Nike's ...

Sportswear giant Nike has a nifty application in the App Store that allows you to create custom sneakers and order them straight away, with just a couple of taps. The app is in fact a mobile extension ...

"In this video I take a look at my new NikeiD Phantom VSN boots that I managed to pick up for an extremely low price. The main reason I was able to make this video is because of Nike's 2 year warranty ...

Customization is being used as a differentiating tool in nearly every industry, from customized medicine, to theater, cosmetics, clothing, marketing, food and footwear. It frequently adds extra costs ...

In light of Halloween, sneaker mainstays have churned out ominous iterations in celebration of the festive season. Never one to do things in half measures, Nike reworked two bold renditions from its ...