We introduced Shorts to give creators a lightweight and fun way to create and share short-form videos on YouTube, and continue to expand on the ways that creators can easily tap into their creativity.

The world has faced its share of challenges in 2020. Despite the ups and down, many have turned to gaming on YouTube as a way to find connection, entertainment, and to share moments with friends and ...

In 2021, you tuned in to see NASA’s Mars Perseverance Rover land (live!) on Mars, joined together to set a new record for BTS, and took part in the epic storylines that played out across the Dream SMP ...

YouTube celebrated its 20th birthday this year, and while a lot has changed over the years, one thing has stayed consistent: Pop culture continues to be defined by the ways creators and fans use video ...

Since the earliest days of YouTube, we've had Community Guidelines to establish what's allowed on our platform. These rules of the road gave rise to creative expression while prioritizing the ...

Are you making the most of your YouTube Premium subscription? Whether you’re newly subscribed or have long been a part of the 80 million Premium members and trialers who enjoy exclusive features and ...

People come to YouTube to learn and be entertained. This is true even for the youngest audiences, and it's why we remain laser focused on making sure they have a safe and age appropriate experience.

So far this year, there have been more than 25 billion views of videos with “unboxing” in the title.¹ Sure, you know you ordered something online and followed the tracking information every step of ...

YouTube Shorts offers a dynamic and engaging way to connect with audiences in bite-sized bursts. If you're ready to dive into the world of vertical video, here's your guide to getting started with ...

Earlier this year, YouTube’s Culture & Trends Team studied the increasingly impactful role that fan culture plays in digital media. The report found that fans are no longer just consuming content, ...

AI is opening up a world of possibilities, empowering creators to express themselves in innovative and exciting ways. At YouTube, we're committed to ensuring our creators and partners thrive in this ...

A rundown on Super Thanks and all the other ways fans can show support to their favorite creators! Everyday, YouTube creators help me learn or achieve something new - from baking sourdough during the ...