Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that ...

Goldin says the Smart Brick and Smart Play are a “platform” that will “evolve,” that the Lego Group “will continue to develop ...

LEGO reveals its Smart Play system, which uses a Brick, Tag, and Minifig system to bring greater interactivity to its sets.

The bricks can recognize other bricks, activate effects, play music and a lot more. They're debuting in Star Wars Lego sets ...

Debuting at CES, LEGO’s Smart Brick blends physical toys with subtle tech to create a more responsive play world.

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart ...

Become a Ninja Master in LEGO Fortnite Ninjago by crafting the Novice Ice Spinjitzu Scroll. This essential item, unlocked at the Ninja Workbench, requires Ice Ink, an Elemental Shell, Ice Energy, and ...

Step by step tutorial showing how to make a non functional LEGO pistol model using standard LEGO bricks. This video focuses on safe building techniques, solid connections, and clean design for display ...

The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how ...

The recent Ninjago update in LEGO Fortnite introduces new quests, including unlocking the Cryokinesis Relic and crafting a 6-star weapon. Players can access the Cryokinesis Relic through the Ice ...

The new ‘Stranger Things’ LEGO set is set to release January 3, 2026, or January 1, 2026 for Insiders, and it’s expected to ...

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...