The 26th annual Surf City Splash took place Thursday at high noon, with the sun breaking out just in time for revelers to dip ...

The event, where hundreds of people jump into the chilly Pacific Ocean on New Year's Day, will celebrate its 26th year.

The shop announced that everything in the store must go before it moves to a new location in Myrtle Beach. Here’s where it’s ...

SURF CITY, N.C. (WECT) - Surf City is turning to Christmas trees as one of its latest measures in protecting its coastline.

After closing its Broadway at the Beach store, Klig's Kites will keep other stores in Myrtle Beach and North Myrtle Beach.

Surfers are not all the same. Across the coasts we dress differently, we listen to different music, and most notably, we ...

On New Year’s Day, people from around the world will gather in Surf City to start the new year with a plunge into the ...

Locating the museum in vacant areas of the library could also open the door to future collaboration with the nearby ...

Surfing generates nearly $200 million a year for Santa Cruz, but a new report warns that climate change and coastal planning ...

Despite earlier rain, the the annual Surf City Splash into the cold ocean water went on, as did its accompanying costume ...

The town of Surf City is using natural Christmas trees to help restore its dunes. The trees are collected after the holiday ...

It’s the first edition of Li’l Friday in 2026, and there are plenty of ways to kick off the New Year — many of which include ...