Measuring the Occupational Implications of Generative AI, was released in mid-2025 by a team of Microsoft researchers and ...

Monitored advertising expenditure across the GCC crossed $8.6 billion between December 2024 and November 2025, underscoring the region’s continued status as ...

A report by Global SWF, the industry research platform, shows sovereign wealth funds worldwide amassed a record $15 trillion ...

According to WARC’s report, performance-led advertising budgets grew by 19% between 2019 and 2024, while investment in ...

As the GCC hurtles into 2026, advertising and marketing strategies in the Gulf are entering a new phase defined less by ...

The GCC outbound travel and tourism market is projected to grow from $70.46 billion in 2024 to $138.06 billion by 2033, ...

Citing internal company documents reviewed by Reuters, the report says the social media giant adopted tactics to make fraudulent ads harder for regulators to ...

A Dubai-based boutique marketing agency, Aark Marketing, has expanded its footprint in the UAE’s competitive communications ...

Saudi telecom operator Mobily has launched a new brand campaign titled “Ever Closer” to mark its 20th anniversary, rolling ...

From billion-dollar bets to tighter rules and AI-driven growth, 2025 witnessed important deals, launches, and regulatory shifts in the Middle East and North ...

Streaming platforms posted a sharp surge in subscriber sign-ups during the year-end holiday period, with November emerging as one of the strongest months of ...